Financial Fitness Coaching
path-to-profitability-logo.png

A self-paced course using the Profit First framework to help you set strong financial foundations for your business and finally PROFIT from your business success.

hero-banner.png
 

You started your business for financial freedom, flexibility and to live out your dreams, right?

But instead you feel like you’re on a hamster wheel bringing in big money one month, but being out of it by the next.

You’re constantly stressed and worrying about money, which could be showing up in any of the following ways:

  • You don’t know how much money you need to make to achieve your business and personal goals.

  • You’re not sure how much you can pay yourself, so you just don’t, and end up using your business card for personal purchases.

  • You feel embarrassed because you think you should understand business finances better than you do.

  • You’re worried about taxes, and never feel confident in how much to save or how much you’ll owe.

  • You’re overwhelmed by the thought of simply facing your business finances, and sometimes avoid looking at your accounts all together.

  • You’re working non-stop trying to figure out how to make more money to cover your expenses and still bring some home

  • You’re sick of staring at overwhelming spreadsheets that make you feel like you need an accounting degree to understand your finances.

  • Your business has taken over your personal life and is running it rather than supporting it.

 
 

And you’ve had enough! 

You’re absolutely amazing at what you do and you know how to make money. Why isn’t it working financially???

 
 

Your business finances don’t have to be as complicated as it feels.

 
 
agitate-problem.png

You can have the profitable business you dream of and feel confident in your finances without:

– Tracking every single dollar you spend.
– Spending hours pouring over spreadsheets.
– Stressing or even thinking about money all the time.
– Worrying that your revenue won’t cover your expenses.
– Offering deep discounts to make the sales you need by the end of the month.

When you understand your finances, everything else falls into place.

You don’t need to make more sales, work more hours, or make major sacrifices to start taking more money home. You already have everything you need to achieve the financial freedom you want, it’s just a matter of learning how to manage it.

Your problem isn’t that you aren’t making money. It’s definitely not that you don’t know how to be amazing at your trade. The problem is that you don’t know how to keep track of and manage the cash flow in your business. And this is a skill you can learn much faster than you’d think

 
money-icon.png
dark-textured-background.png

 INTRODUCING

path-to-profitability-logo-dark.png
 
 
 
stars.png

This program changed my life.

Before starting, I was in over my head with debt, a bad business deal that left me 50K lost and basically on the verge of bankruptcy. With your help of how to set up my accounts, where to focus, how to price my business it has created the perfect storm for me.

In 8 months since taking the course, I have paid down $26,600 in debt and also saved $5000. This never would have been possible without it!

Kati B - By Binetti

stars.png

Adored the course! It was time efficient and easily broken up to work on a weekly basis. I took a few (maybe, two?) weeks off in between Week 5 and Week 6 because....life? And also a little I didn't want to be finished!

Brenda Unghajer - Lotus Life Massage & Wellness, LLC

 
 
icon1.png

Simple & stress-free

Path to Profitability will help you set up an incredibly simple and stress free system that allows you to confidently manage your business finances in just minutes a day.


The course is broken into 6 weekly lessons with short digestible videos, worksheets and tools to walk you step-by-step through the process of setting up bank accounts, making sense of your numbers, and bringing it all together to create a system you can easily manage in less than 5 minutes/day.

 
 
split1.png
 
 
icon2.png

Proven system

This course follows the Profit First framework, which is a straightforward and proven system developed by Mike Michalowicz to help you transform your cash eating business to a money making machine. You’ll learn to manage your finances effortlessly without changing your behaviors or spending hours inside of a spreadsheet. This system will allow you to understand your money, direct where it goes and build your business in a sustainable and consistently profitable way to ensure long term financial success.

 
 
split2.png

 By the end of this course you’ll be able to:

 
check-icon.png

Comfortably save for taxes so you're not surprised by an unexpected tax bill.

check-icon.png

Understand what to do with every dollar that comes into your business.

check-icon.png

Make financial decisions with ease and confidence.

check-icon.png

Pay yourself a consistent ‘salary’ on your terms.

check-icon.png

Eliminate debt much faster than you’d imagine following a simple, systematic approach.

check-icon.png

Implement a plan to build up your business emergency savings account to recession proof your business.

Follow a visual system that allows you to understand your numbers at a glance.

check-icon.png

Manage both your personal and business finances with a simple to follow system

check-icon.png

Feel confident with your finances so you can make informed and wise decisions for your business and your life.

Get started on your path to profitability today!

Once the financial stress and confusion are gone, you’ll be amazed at the growth you can achieve.

 

Imagine how good it will feel to be able to focus on the areas of your business that you enjoy without constantly worrying about money. You’ll finally be able to find the mental space to tap into your creativity and create powerful new offers to help you achieve your goals. And you’ll know exactly how much you need to make on a monthly basis in order to achieve your personal financial dreams.

When your business finances are organized, not only will it give you peace of mind, but it will also allow you to take control of your personal finances. When you finally start to pay yourself the money you deserve, you’ll find time and space to work toward other personal goals that you never thought you’d have time for.

Your business finances impact so much more than your business. You’ll be amazed at how finding clarity in your business finances can positively impact ALL areas of your life.


This is what’s possible with Path to Profitability, and it can be your reality in just a few weeks!

personal-story.png
 

Here’s everything you get inside Path to Profitability

 
icon-check-light.png

6 Weekly lessons broken down into bite sized chunks to help you implement Profit First into your business.

 
icon-check-light.png

A workbook for each module with exercises and practical activities to help you take action on each weekly lesson.

 
icon-check-light.png

32 short and digestible guided videos to walk you through the framework to building a profitable business.

 
icon-check-light.png

Additional tools and resources developed by myself & other certified Profit First Professionals to help you with your profitability, implementation and finances.

 
icon-check-light.png

A private community group on it’s own platform for growth and learning from your peers.

icon-check-light.png

A private Facebook group also for growth and learning where I pop in for live trainings with additional resources.

icon-check-light.png

BONUS Pricing lesson to help you reverse engineer your income and price your products, services, and packages accordingly.

icon-check-light.png

Access to the course materials forever so you can revisit advanced strategies as your business develops and grows.

dark-textured-background.png
 

Path to Profitability is broken down into 6 core modules:

 
 

Module 1: Goals + Mindset

It’s so critical to have the right frame of mind and know where you’re going in your business in order to drive profitability and hit your numbers. When you know your bigger goals, you have targets to hit. In this module, you’ll complete a series of exercises to prepare you for the next 6 weeks. We’ll work on some simple shifts you can do to ensure you have a growth mindset and set specific targeted goals for short and long term!

 

Module 2: The Bank Accounts

We’re getting down to business in this module. One of the core components of the Profit First Framework includes using multiple bank accounts. In this module, we talk all about the purposes of the different accounts, how to talk to your banker, and how to find a bank that’s the right fit for you. The wrong bank can cost you BIG money, and if your bank isn’t, or won’t become Profit First friendly for you, don’t worry! I have a list of some of my favorite banks (in every area!) to help you with this critical step!

 

Module 3: Your Numbers

This is the part most entrepreneurs fear, but we’re going to dive deep into your numbers in this module and face your fears head on. I promise, looking at your numbers will relieve stress, not cause more of it! In this module I walk you through a sample assessment and get you started step by step so you know what to look for and how to process everything. The work you’ll do in this module is worth it, eye opening and will bring full clarity to your financial chaos.

 

Module 4: Bringing it All Together

This is my favorite module because the work you did in the first 3 modules really start to come together. This is where the AHA moments are! This week is low on the ‘to-do’ tasks, but critical to the full understanding and completion of the Profit First set up. This module is full of further details about the bank accounts system, helpful information for separating your business and personal finances, and awesome tools and finalizing systems to make your business finances simple and powerful.

 

Module 5: Advanced Strategies

This module is designed to help you critically think about all the possibilities this whole Profit First system and financial plan is going to give you. The possibilities are endless! In this module you’ll find tips and tricks to help you simplify things even further. You’ll want to continue coming back to this module down the road, and will really be able to take advantage of these advanced strategies after a full quarter of implementing with the basics. I want you to keep dreaming big!

 

Module 6: Growing With Profit First

In this module, you’ll learn how to continue to use Profit First as you grow and also how to grow with Profit First. You’ll learn the four key things you need to know and do to excel, the four lifestyle rules to live by, the 7 biggest mistakes people make, and how to use this same system for your personal finances.

 Why should I focus on my profitability?

 

Profit has become a buzzword that’s almost used interchangeably with sales. But profitability and sales are NOT the same thing! Many coaches will say they’ll help you increase your profits, but oftentimes, what they’re actually helping you with is sales. And you know what happens? Your expenses increase at the same rate and you’re still in the same position.

Profit is how you keep your money.

Profit is cash in the bank.

Profit is how you eliminate debt.

Profit is how you achieve the lifestyle and freedom you started your business to create.

Path to Profitability is going to help you keep more of your hard earned money, and actually know exactly where it goes. Following this system, you’ll be able to make quarterly decisions about what to do with that cash and continue increasing your profitability every single quarter until you’re one of the financially elite businesses in your profession. No more showing profit on paper, but not having money in the bank. When you look at your next P&L and it says you have a profit, you’ll know exactly what bank account that money is in or what debt it helped you pay off.

stars-dark.png

This course provided me the structure and accountability to move forward with refining my business finances. Its guided yet self-paced approach helped me make progress at a speed that worked for my business and lifestyle.”

Jessica W - Bark & Gold Photography

stars-dark.png

I have never been so in control of my finances. Thanks to these concepts, I have paid off one $6000 credit card, paid down a second halfway, begun a vault account, two emergency accounts, tackled back taxes, been able to pay myself and my partner a fair salary consistently, have a nest egg growing to cover future taxes, have started the onerous task of catching up my accounting, and the most important outcome is that I have hope and positivity around money. Before it was dread and insufficiency. This has been replaced by knowledge!

Trisha S - Daintree Kennels

Stop worrying about your finances and start feeling confident and in control with the Path to Profitability.

 
path-to-profitability-logo-dark.png
 
 
icon-check-light.png

Comfortably save for taxes so you're not surprised by an unexpected tax bill.

icon-check-light.png

Understand what to do with every dollar that comes into your business.

icon-check-light.png

Make financial decisions with ease and confidence.

icon-check-light.png

Implement a plan to build up your business emergency savings account to recession proof your business.

icon-check-light.png

Follow a visual system that allows you to understand your numbers at a glance.

icon-check-light.png

Manage both your personal and business finances with a simple to follow system

icon-check-light.png

Feel confident with your finances so you can make informed and wise decisions for your business and your life.

icon-check-light.png

Eliminate debt much faster than you’d imagine following a simple, systematic approach.

 

Find the course inside the Academy Now

 

Profit First is a proven system that’s easy to implement, and that works with your natural behaviors.

Taking your profit first and focusing on the needs of the business (and you the owner!) enforces frugality in your business and inspires innovation. With only a simple log in to your account, you’ll know just how much you have for things like marketing, personal development, rent, subscriptions and taxes. You’ll know with just that login, if you’re on target to hit your goals, or just how much more you need to make for those goals. By the end of this course, you will feel so empowered by your finances and having complete control, you’ll wonder how you ever operated before. You’ll have more time and energy to focus on the parts of the business you love and by nature, in time, you’ll see exponential growth.

You can hire an accountant or bookkeeper to reactively track your spending but it’s not going to solve your problem. The problem with traditional bookkeeping and financial professionals is that it’s reactive, not proactive. Profit First won’t replace bookkeeping, but it will allow you to simplify your decision making, save more money, pay off debt faster and understand where your money is going and where it needs to go to help you achieve your goals and dreams. You’ll feel empowered with your newfound information and will change the financial health of your business forever.

Maybe you’ve read the Profit First book but felt overwhelmed by the process. Maybe you heard about it and have friends talking about it, but don’t want to read it yourself. Maybe you’ve started to implement Profit First, but are ‘kind or sort of doing it’. Maybe you never heard of Profit First, but you know that what you’ve been doing hasn’t been working for you and you need to make a change. Whatever your situation, Path to Profitability provides a simple and manageable system for implementing the Profit First system in your business from start to finish!

 
dark-textured-background.png
 

 Don’t get left behind spinning your wheels, wasting time, skipping months you pay yourself & stressing over bills & taxes.

 
 

If what you’ve been doing hasn’t been working, it’s time to make a change.

This course and system will save you thousands of dollars, hours of stress and help you simplify and systemize your finances so your money is on autopilot.
THEN you can go back to focusing on sales, with the freedom and knowledge that it IS enough. The road to financial freedom starts today!

 
who-is-it-for.png
 
stars-dark.png

I always had a consistent paycheck so when I launched into business full-time the fear of inconsistency was causing me to freeze. I didn't want to move money from accounts in case more didn't come in. Kristen helped me build confidence in knowing where to send my money which helped remove the block around generating money. Now I can do what I do best which is serving my clients and having fun in the process!

Samantha S - Revived Living

 

 

expert-intro.png

Hi, I’m Kristen!

I’m a Profit First Certified financial coach and I love helping entrepreneurs and small business owners simplify their money, set up financial systems they can manage on autopilot and crush their financial goals.


Even though I teach personal finance for a living, When I started my business I didn’t know how to pay myself. I had no clue about how much (or even how to) set aside for taxes. I didn’t know what was reasonable to spend on marketing, office expenses, networking, professional fees, etc. And profitability? What’s that? I had to figure it all out. So trust me when I tell you, I know just how you feel.


Once I finally figured it out, my business started to grow. I was able to know exactly how many clients I needed to have to achieve my business and personal financial goals. I learned how to pay myself consistently even when my clients weren’t. I was able to stop spending brain power worrying about financial worst case scenarios and use it to create powerful programs, worksheets and tools to help my clients succeed faster. I was able to hone in on my packages and pricing so that I could allow my business to support the lifestyle I wanted to create, not the other way around. Once the business finances were on autopilot, the clarity was unstoppable. I became a Certified Profit First Professional because of how much it changed mine and my client’s lives.

 
 

I created the Path to Profitability to help you get similar results from your own business on your own terms, and I think you’re going to love it! This course will help you make money a little fun and a LOT simpler!

 

Your path to financial freedom is completely risk-free!

If you’re not satisfied with The Financial Fitness Academy (where the Path to Profitability course is accessible), you can cancel at any time. Due to the nature of digital products, refunds of any kind cannot be issued.

dark-textured-background.png
 

 What other past students are saying…

 
thumbs-up-icon.png

“When I started my business, I knew a lot about insurance and sales and running the operating side of my business, but when it came to the finance side, that was a different story as I'd never done that part before.  I was afraid to take a pay check.  I wasn't sure how much to set aside each month for taxes.  I didn't know what I didn't know.

Kristen's program helped me put in place a no fail system that takes me about 10 minutes per month to distribute and allocate revenue, then all I have to do is set and keep my budget.  The program helped me to develop the confidence and skills to run my business strictly on cash flow and taken the huge weight of what if, off of my shoulders”.


thumbs-up-icon.png

“Here are some of my numbers for the extra debt payments I made using solely my paycheck since starting the program (this is in addition to any normal payments that I make).

  • 6/25/20 $41.21 American Express - paid off/zero balance

  • 6/25/20 $1027.57 Auto Loan - paid off/zero balance

  • 6/25/20 $1888.19 Visa

  • 7/3/20 $543.03 Visa Card - paid off/zero balance

  • 7/28/20 $2106.95 Visa - paid off/zero balance

So exciting!”


thumbs-up-icon.png

“Managed to pay all of our 2019 taxes due (hadn't planned well) and 2020 1st two quarters without using our HELOC (1st time in several years!) and still have a little left in our tax account to build toward the 3rd quarter. Hard writing those big checks, but less hard knowing it was money we earned and set aside for it. We're looking forward to planning during the rest of 2020, staying on track as we go and writing a much smaller check in April 2021!”.


thumbs-up-icon.png

“Just got my P&L back from my accountant YTD and I am operating at a profit!!  A very small profit, but a profit!  And debt free!  Thanks for setting me up on a foundation for long term success.

I didn't expect to be in the black yet.  When I opened it, I was like, am I reading this right?!?!  My CPA noticed that I pay myself regularly now too, lol, she was like, good job!
.


thumbs-up-icon.png

“I paid that sucker off this weekend with extra money from Op Ex. Felt so good. I just keep logging in to see the $0.00”.


 

Path to Profitability is perfect for you if:

 
 
yes-icon.png

You’re self driven and take action on things you know will yield results

yes-icon.png

You’re doing under $250,000 in sales a year or less and you feel overwhelmed by your business finances

yes-icon.png

You have less than 5 employees and you’re not paying yourself consistently every month

yes-icon.png

You’re a new entrepreneur wanting to set a solid financial foundation from the start

yes-icon.png

You’ve been in business for years and know you need to get your finances in shape in order to grow and live your dreams

yes-icon.png

You’re overwhelmed with trying to save for taxes and pay all the things

yes-icon.png

You’re running your business check to check

yes-icon.png

You have business debt that’s holding you back

 

This might not be for you if…

 
 
icon-stop.png

You’re doing more than $500,000 in revenue annually

icon-stop.png

You have multiple owners in your business

You have a complex business structure

You have a business with multiple locations

icon-stop.png

You’re a serial course taker but not finisher

You’re still convinced you just need more sales, everything else will “fall into place”

dark-textured-background.png
 

The #1 reason more than 82% of businesses fail in the first 5 years is because of cash flow problems and lack of financial management.

Not because they’re not a great stylist.  Or a great electrician. Or a fantastic photographer.  It’s because they never learned how to manage cash flow and the financials.

 
 
path-to-profitability-logo-dark.png
 
 

Path to profitability will help you create a system to manage your business cash flow in just minutes a day.

 
 
icon-check-light.png

Comfortably save for taxes so you're not surprised by an unexpected tax bill.

icon-check-light.png

Understand what to do with every dollar that comes into your business.

icon-check-light.png

Make financial decisions with ease and confidence.

icon-check-light.png

Implement a plan to build up your business emergency savings account to recession proof your business.

icon-check-light.png

Follow a visual system that allows you to understand your numbers at a glance.

icon-check-light.png

Manage both your personal and business finances with a simple to follow system

icon-check-light.png

Feel confident with your finances so you can make informed and wise decisions for your business and your life.

icon-check-light.png

Eliminate debt much faster than you’d imagine following a simple, systematic approach.

 
 

join the financial fitness academy today and get path to profitability included inside with options for live help!

 
 

 You’ll have everything you need to start being profitable, paying yourself consistently, eliminating your debt and starting your path to financial freedom.

 
dark-textured-background.png
 

Still have questions? We’ve got answers! 

This course is designed for a busy business owner just like yourself. Most students report that it takes them an average of 1.5-2 hours to complete each module and lesson between watching the videos and implementation. It’s designed to require a little more active work and action steps upfront during the first 3 modules, and less action steps and simply learning time the second half. So the amount of time you need to spend on the course each week will decrease as you go!

You really should start feeling relief in your finances by week 3 and 4 after you’ve learned the process and you begin to understand your numbers. You’ll really start to feel and see progress and make drastic changes within your 3rd month of implementation. It always takes some time to get used to a new process, but by the end of your first quarter, you’ll wonder how you ever did things without this system.


This course is the same great information my group coaching clients receive and the great news is, that everytime I upgrade something in my group coaching, I make the change within the course as well. The primary difference is the direct accountability and accessibility that you have to me as your coach. My group coaching participants receive live Q&A sessions, weekly group coaching calls and two 1:1 coaching sessions. If you start with the course and wish to upgrade to the group coaching when enrollment opens, you absolutely can do so for an upgrade fee. Just email me for more information!


Yes! You can and you should - you can’t get out of debt unless you’re profitable. Read that again - I know it sounds contradictory, but having profit is having extra money that neither your business nor you personally are relying on for success. So by taking your profit first, we can use that very intentionally to eradicate your debt, and do it systematically.


Actually, this is one of the myths I hate the most. You’re new in business. You NEED to be profitable. When you’re new, it’s the perfect opportunity to set yourself up for long term success. It’s the perfect opportunity to create good habits. Setting yourself up with financial systems and foundations from the beginning is the best approach for longevity and truly building the business you want.


Profit is important for a few reasons. One, without profit, what’s the point for your business? The main goal for any business owner should be to make more money. Profit is money. More importantly, it’s extra money that neither you, nor your business is relying on for optimization. You get to decide what to do with this extra money every single quarter to move you forward in your business, your goals and your dreams. Profitability in the long term also matters because it impacts whether a company can secure financing from a bank, attract investors or buyers eventually and it’s critical to growth.


Here’s the truth. This is a course you can’t afford to skip if you’re drowning in debt or financial stress already. We’re not talking accounting lingo here. I’m giving you simple, step by step instructions to get your business finances under control that anyone can follow and this program is going to be your key to getting out of debt. If you invest in this course and invest yourself in each and every step, you WILL be in a very different position in 6 months. I guarantee it. Like seriously, I have a money back guarantee. If you’re ready to make a change and you’re serious about it, you have nothing to lose except your stress, anxiety and sleepless nights over money.


If after this you still have questions about this course and if it’s the right fit for you, I welcome you to send me an email at kristen@financialfitnesscoaching.com. Send me your questions and I’ll make sure you get them answered!